Content Marketing is regarding telling guests how your business came to be, how your product will facilitate them solve their issues, how your services will profit them to realize their goals.
When you see it done correctly and with enthusiasm, the results are simply staggering. Our favorite day of the week is when we check Google Analytics after an aggressive push using our clients :
Blog Content Creation
Blogs are top-of-funnel assets intended to capture web traffic, define your brand and address customer pain points. Prospects have questions, and blogs answer them.
A strong blog writing and distribution strategy should serve as the entry point to your sales funnel, and that’s why we’ve designed our creation process around mapping every asset to your commercial goals.
There’s a dollar amount attached to every blog, and we aim to prove it.
Our writers utilize Searchmetrics, BuzzSumo, Moz, Google Analytics and other proprietary tools to lay the foundation upon which to write. We know the industry, the trends, the topics, the keywords, the audiences, the angles, the experts and the perspectives before we put pen to paper.
If your blog strategy is still based on high-level keyword targets, intricate backlinking schemes and formal, mechanical writing, it’s time for a course correction.You’re a human. Your readers are human. Our writers are human.
In fact, our staff writers hold degrees in various specializations, including journalism, English, creative writing, marketing, and education, to name a few. Throw in several MAs, MFAs, and PhDs for good measure as well.
We are professional journalists, published authors, live-lit performers, entrepreneurs, teachers and writing consultants. We’ve got the best.
Higher organic rankings are achieved through consistent, strong blog writing that serves user intent, not gaming search algorithms and dousing your content with keywords.
Every day, search engines become more human – they’ve actually outsmarted the engineers who built them. You need blogs that make a human impact.
Infographics & Asset Design
Visual content converts faster than words alone. How’s that for ROI?
Content marketing strategies powered by dynamic media outperform all others, and with a variety of visual assets supporting your marketing, we turn your brand into an ROI engine.
Attract a larger audience, nurture high-intent prospects and enhance customer engagement with the design that matters.
Visualize complex data, intuitive concepts and compelling narratives with infographics of every size. Our expert designers synthesize dense information and transform it into engaging graphical stories, ones your audience retain in seconds.
Want to stay top of mind?
Infographics are shared or liked on social media 3X more often than other content types.
In a mobile-first, human-first world, the user experience is everything. Search engines prize seamless, responsive web design across all device types, and our graphics team ideates create and consults on branding, wireframes, and mockups so you rank higher in SERPs and best serve site visitors.
Optimized web copy, enhanced site speed, and user-friendly functionality turn your site into an interactive digital lab that serves customers.
A comprehensive content marketing strategy often extends beyond the marketing department.
We custom-create sales sheets, one-pagers, advertising and promotional materials, internal reports and documents, client-facing guides and email templates designed to spec and upon request.
It’s art without boundaries.